Today we launch a new series of articles and a model portfolio entitled “Short the Spammers.” I have long claimed that investors would likely do far better selling short any stocks mentioned in unsolicited ads they receive than buying them. It’s time to put the theory to the test, and perhaps to have a little fun at spammers’ expense.
Let’s make one thing clear from the start, however. We do not recommend taking these positions with real money . The sort of stocks we will be looking at tend to be highly volatile, and their financial information tends to be thin at best. That means they are dangerous, but the danger cuts in both directions. While we believe there is far more danger to the downside than the upside, we don’t like to take positions without solid facts backing them up — and such facts tend to be scarce for these issues. Which is the whole point.
Our first stock is “Tubearoo, Inc.” (OTC:TUBR). Your editor received a full-color brochure touting this stock in the mail yesterday. It was the third such brochure that has arrived in my mailbox in the past month. It was made up to look like a research report, with the title “Vision Investor Report.” The tag-line: “This Stock Could Run Up Over 600%!”
Tubearoo Who?
Regular readers may recall our article on misleading language in financial marketing. This headline is a perfect example. The truth is, any stock technically could go up 600%. Statements like these are designed to ignite your greed, while revealing no information at all about the company in question.
Inside the pamphlet is more of the same. Amidst lots of flashy pictures and graphics (all prominently featuring the TUBR stock symbol) there is a list touting “5 reasons to own this stock.” They are: 1) TUBR could rise by more than 600%, 2) Internet video is red hot, 3) 500% market growth predicted for Internet video, 4) Google bought YouTube for $1.65 billion, 5) TUBR could be one of the hottest stocks of 2007.
Read over that list again, and consider: there is not a single fact about Tubearoo in it! Rather, a few enticing facts about the industry in which Tubearoo supposedly operates are presented, along with completely unsubstantiated “predictions” about TUBR. In fact, not a single fact about Tubearoo, Inc. appears anywhere in this advertisement. The fine print at the end of the report makes this abundantly clear, stating “This is not an analysis of TUBR’s financial position or operations,” and “Because VIR is a paid advertisement, there may be an implicit bias to its content.” No kidding?
Pay No Attention to the Man Behind the Curtain
If we want facts, we will have to look elsewhere. Pulling up TUBR’s SEC filings turned out to be far more entertaining than your editor expected. Financial statements are not generally regarded to be “fun” reading, but this one made your editor laugh out loud.
In brief, the financial statement lists total assets of $463,377. Further down, it lists total liabilities of — that’s right — $463,377. In other words, according to their own balance sheet, the company is worth precisely zero. (It seems your editor and the good folks at TUBR can agree on at least one thing.)
The company shows a loss since inception of $395,000, while producing a grand total of $960 in revenues. That’s a return on investment of -99.75%. Yet at $2.06 a share, the company’s present market cap is over one-hundred-forty-three-million dollars!
What Exactly Are They Selling?
Reading over these facts, ask yourself this: What business to you think TUBR is really in? They claim to be in the Internet video business, but I have never seen their site advertised, and as their own balance sheet reveals, their grand total revenues from their website are $960 since the company was founded. On the other hand, I have received multiple glossy, full-color advertisements touting the company’s stock, and the management has raised over one-hundred-forty-million dollars in market capitalization from its shares.
It is therefore your editor’s humble opinion that TUBR is in the business of selling worthless stock certificates, not Internet videos. And they appear to be doing quite well at it. Why not join them?
Our first entry into the short the spammers portfolio, then, is TUBR. We will enter a short position into our portfolio at today’s closing price of $2.06. It’s already down over 50% since May, but we see no reason why the trend won’t continue all the way down to TUBR’s true value of zero.